Advertising Intelligence

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What is Advertising Intelligence?

Advertising Intelligence brings you ad campaigns under one roof so you can see what’s working across various platforms. 

Advertising Intelligence allows you to:

  •  Compare Google Ads and Facebook Ads side-by-side
  •  See where ad campaigns are making your clients money
  •  Spot trends behind campaigns, making you the expert in digital ads
  •  Automated reporting
  •  Supports multi-location
advertising intelligence

Product Overview

Advertising Intelligence is a free product that allows you to develop your digital advertising analysis.

What type of reporting Can you see?

Use Advertising Intelligence to consolidate reporting from these advertising platforms: –

Google Search Ads | – Google Display Ads | Google Analytics

YouTube Ads | Google Shopping Ads | Gmail Ads

Facebook Ads | Instagram Ads

Messenger Ads | Audience Network Ads

Advertising Intelligence

FAQ's

Here's some common questions we get asked

What are the main features of Advertising Intelligence?

The ROI Calculator: Using Average Sale and Close Rate data collected from each unique user, a precise ROI can be calculated for your clients' Google Ads and Facebook Ads campaigns. Executive Report Integration: Empower your clients to view reporting for advertising, along with their other products, right in Business Center. Now you and your clients can see what's happening across all digital marketing channels in one place. Google Ads Manager Accounts and Facebook Business Manager support: Connect your clients individual accounts via your Manager Account (former MCC) or through Facebook. Live ad reporting: Real time reporting for your clients' Google Ads and Facebook Ads campaigns.

What is the value of a reporting product like Advertising Intelligence?

Managing ad campaigns for multiple clients on multiple platforms can be messy. Agencies spend too much time juggling campaigns, analyzing data from across platforms, and reporting requirements for multiple clients. Staying on top of all client campaigns can seem chaotic and often reactive— resulting in missed opportunities for campaign renewals. They need a streamlined way to manage, navigate, and keep track of their clients ad accounts across all platforms. Creating manual reports for each of your clients is not scalable. Clients want to see how their ads are performing. Agencies need to provide proactive and detailed reporting to prove their worth and ROI, but creating these manually is time consuming and not scalable. The communication required to manage ads is tiresome and doesn’t scale. Throughout the lifecycle of campaign, countless emails and phone calls will have been exchanged. The back and forth of providing constant updates eats into the agencies margins and time.

What happens after this product is activated?

The Advertising Intelligence reporting dashboard (the product) will be available in your Business app.
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