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Here's a FREE guide on how to claim, build and optimise an effective Google Business Profile.
Google Business Profile is a tool that can be used to improve your boiler business’s visibility on Google.
It’s true to say that most boiler businesses want to improve their local Google rankings and the best way to do this is to set up a GBP (Google Business Profile) page.
It’s pretty impossible to stand out versus your local competitors if you don’t have a GBP listing and even worse if they do!
The good news is that it’s totally FREE to set up and manage a GBP listing and all you have to do is create your listing or claim it if it’s already there.
Once that’s done you can begin to optimise it by adding all of your business information and adding strategically placed keywords for the search terms you wish to rank and get found for.
This will have very positive effects on your Local SEO position.
Every boiler installation business should have Google Business Profile listing as part of its Local SEO strategy.
This will help you to let local customers know you exist and also will make it easier for you to rank on the first page of Google.
Here are 3 great reasons why you should have a GBP listing.
Success with local SEO and Google Business Profile is certainly not an exact science but with some of these skills working on your business you’ll have a great chance of appearing on page 1 of the Google SERP’s.
Setting up your GBP listing is not difficult - all you need to do is allocate some time and stick at it.
It's a FREE service provided by Google with many benefits all designed to improve your online effectiveness.
Follow our handy guide on how to set up your Google Business Profile listing and improve your Local SEO position at the same time.
There are a number of ways that you can manage your GBP listing for Local SEO purposes depending on the platform you use.
You are able to edit your listing using Google Search, the GBP app and Google Maps.
You can change your opening hours, your website address your category and even your plumbing business name.
Probably the most convenient way to edit your business info is to find your business listing by searching for it on Google.
Once you have found your listing choose 'edit profile' and then select 'business information'.
TOP TIP - It's a good idea to hit the save button after every change you make.
Once your listing is in place you will be much easier to find and communicate with and the chances of attracting more new customers are considerably improved.
Excellent reviews are known to have a drastic and positive effect on the fortunes of any boiler business.
The more positive reviews you can get the more trustworthy your business will seem to be by customers using search terms like boiler installers near me and urgent boiler replacement.
It's not hard to get reviews once your GBP listing is set up and in place. In fact, Google do most of the work on your behalf.
There is no other marketing initiative that is as effective and the fact that this service is completely FREE means it shouldn't be ignored by any plumbing business that is looking to grow.
The question remains though... how do I get reviews in the first place using Google Business Profile?
There are a number of ways that you can display reviews on your business listing.
These include directly on to your listing, by request and via Google Maps.
Managing your Google Business Profile listing is very important.
Here are some of the most important tasks.